I enjoy working in a team environment and working with others to not only complete tasks, but help them improve in their roles.

https://youtu.be/_bcAMFCfbCM

Entry-Level Marketing and Customer Success

👋 Hey, I’m Cassidy. I’m in love with all things art, writing, and helping others.

In 2018 I started my first job at Tropical Smoothie Cafe. From there, I got promoted to multiple management positions over the years starting as a Team Leader, Assistant Manager, and then finally a General Manager. I was able to learn all areas of the business. I helped open a new location by training a whole new team. I learned how to manage the inventory, made the schedule for employees every week, and hired new crew members as well as helped them through the onboarding process. Throughout my time at Tropical Smoothie Cafe, I realized I love opportunities where I can grow and learn new skills, as well as work in a team environment.

Currently, I’m a Marketing Associate at Insivia, a global consulting agency for SaaS businesses. Here, I write blog posts, video scripts, social media content, and so much more for their clients.

I’ve grown up in an entrepreneurial family, which has instilled a very strong and driven work ethic in me. I’ve also started a business with my family called Paraorange. We just started this business in 2022, and we sell a variety of paragliding accessories.

If you want someone who is a team player, loves to grow, and a creative thinker, then we should talk!

What I can do for you:

<aside> 👇 Below are some of my top projects, tech tools and experiences on display!

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📜 My Projects

I write and optimize articles for Insivia’s blog

I’ve written new content and rewrote old content on Insivia’s blog. Click here to view the articles and the type of content I’ve created.

I launched an email newsletter for my family business, Paraorange.

This not only increased our customer engagement, but taught me email marketing and brand content creation. Click here to see more of the process!

I wrote copy for a blog post series for the company, Bean Goods.

Creating this blog content for Bean Goods boosts their product advertisement and increases sales. Click here to see how I did it and what the final blog posts look like!

I created a landing page & FAQ page for the company, Cosmic Rabbits Tea Co.

I wanted to improve the customer experience at Cosmic Rabbits, so I created an FAQ page and then took it a step further by building an updated landing page for them! Click here to see the process!


🛠 Tech Stack

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Zendesk

Watch me prove it here.

Google Sheets

Watch me prove it here.

Notion

Watch me prove it here.

Semrush

I’ve used this tool to optimize articles during my time at Insivia.

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Wix

Watch me prove it here.

Facebook Ads Manager

Watch me prove it here.

MailChimp

Watch me prove it here.

Canva

Watch me prove it here.

Teamwork

This is the project management tool my company Insivia uses to keep track of deadlines and client work.


👨🏼‍💻 Experience

Content Specialist